Their automated nature makes them a great way to promote blog posts, share new product features, and generally keep customers engaged, directly from their inbox. Let’s get started! What Makes Great Email Marketing Software?Įmail marketing platforms are the tools that power the majority of newsletters and emails you receive from companies every day. In this post, you will learn the best email marketing software platforms to choose from so you can ensure the success of your campaign. However, aside from knowing the best practices of sending emails that convert, you need a platform that will help you manage your contacts and campaigns. The insane numbers that email marketing can generate for businesses is one of the reasons you should get in the act as well. But that’s the average ROI of email marketing. Imagine making $42 more for every dollar you spend.
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